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IDEAlog.us: Microsoft V.P. Asks Employees to Pad Marketplace Site with Reviews

[ Thanks to Jeff
for this link. ]

“I guess Microsoft’s recent launch of its WindowsMarketplace Web
site fell a bit flat with the public. Someone must have noticed
that the absence of product reviews left consumers cold. David
Cole, Microsoft’s Senior Vice President of the MSN and Personal
Services Group, sent a call to action to his team today asking each
full time employee to ‘break the ice by reviewing three
products.’

“‘Reviewing a product takes only three simple steps: click the
name of the product you want to review, create a nickname, and
share your thoughts. By sharing your thoughts, you’ll be adding
value–the more ratings and reviews on Windows Marketplace…'”

Complete
Story