At Google, we think that internet users’ time is valuable, and that they shouldn’t have to wait long for a web page to load. Because fast is better than slow, two years ago we published the Zopfli compression algorithm. This received such positive feedback in the industry that it has been integrated into many compression solutions, ranging from PNG optimizers to preprocessing web content. Based on its use and other modern compression needs, such as web font compression, today we are excited to announce that we have developed and open sourced a new algorithm, the Brotli compression algorithm.